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Power Players: The Business of Superheroes

Power Players has been one of my favorite interactives I have worked on at WSJ. The idea for this project was to create an interactive feature analyzing different comic books and their movie counterparts, released before the Spiderman 3 movie premiere in May 2007. The interesting challenge for me was how to transform The Wall Street Journal into a comic book while presenting a range of multi-media assets.

With a week deadline, I knew I had an opportunity to develop something new, not based on our existing templates. I was excited to design the form and function of the interactive to reflect the rich visual language of comic books. Every detail--the typeface, layout, rollover features, navigation, illustration--was thought through to reflect the overall theme, but I was careful not to overshadow the text and data being presented. Bridging together the subject matter and visual elements, I was able to create a more cohesive interactive and provide a fun, enjoyable experience while maintaining the Journal integrity.

View design process presentation (2.5 MB PDF).

Images & Work © 2008 Mei Lan Ho-Walker. All rights reserved.